10 Startups That Turn Complexity Into Simplicity

Here’s the thing about simplicity. It’s all relative. A developer’s idea of simplicity is different from a finance chief or a customer service agent. I run across a variety of startups in my daily work at TechCrunch. But few have that innate sense of elegance or the capability to abstract complexity to such an extent that anything else seems antiquated in comparison. Here are 10 that turn traditional complex processes into simple ways to get work done. This is by no means a comprehensive list nor are these services necessarily market leaders. Instead it’s a snapshot of companies that embody what mak?es a great app or service and why they are so important as it becomes ever more necessary to get more done in less and less time. CloudMunch I thought a lot about simplicity at Cloud Connect this past week after a lunchtime chat with Pradeep Prabhu, CEO and Founder at CloudMunch. I had been skeptical of the CloudMunch service. It took me some time to understand how the company has automated the manual steps that developers have to take to get their apps ready to launch. CloudMunch offers what it calls a “GitHub to Cloud,” one-click functionality. Collaborating on code makes GitHub awesome but it’s a monstrous task when it comes to sharing code across multiple clouds. The company does this by offering a platform that allows for continuous delivery all in one SaaS app. It fixes a problem that nags at development teams. Code has to be continually tested, but in this new, distributed world, it’s a bit like herding cats. CloudMunch pulls it all together so developer teams can stay on track, do their test/development and deploy. There is a complexity in managing code,?Prabhu said in an interview last week. What works on one cloud may not work on another. The code also needs to work on multiple devices. CloudMunch simplifies the process through its continuous delivery platform. Code gets delivered, deployed and then managed through real-time analytics and monitoring. GitHub GitHub has simply changed the way developers work. Open-source projects now turn to GitHub for posting code. On GitHub you can copy someone’s code and fork it. To share the code, a developer can submit a pull request, asking if the code can be added to the original creator’s project. That user can then easily merge the changes. Through this process of forks, pull requests

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